Tennis star Serena Williams appeared on the Today Show to show off her new jewelry line which is scheduled to launch April 30, 2009 on HSN.
"I always want to make a statement, both on and off the court," Williams said. "One of my dreams has always been to share gorgeous gifts of fashion and luxury with the world. Off the court, my passion is fashion. Signature Statement is my own line of accessories and fashion, complete from jewelry to dresses." The collection will retail from $29.95 to $100 and includes a fashion-forward range of jewelry, handbags and knits. Williams described the accessories as "feminine, classic, statement pieces."